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The Voice of Kaufland

Balistika / The Voice of Kaufland

Their voice is Your voice

Like any respectable retailer, Kaufland Romania celebrated the 1st of December together with the people who make the best of its progress, in true teamwork spirit.
The project, entitled “Vocea Kaufland”, is an innovative idea that reunites the voices of Kaufland employees into one AI-generated voice meant to carry a message of pride and appreciation for their customers. The video we filmed and put together in collaboration with McCann PR and Dizaintati showcases some of the best Kaufland employees and pinpoints the reasons why the retailer is loved by Romanians everywhere.


January 2, 2024